HANA COSTELLOE

Brands Identity & Packaging Designer / 17 Years Experience

"Whether I'm designing packaging, brand identity or a book cover, I aim for more than just a pleasing surface — in colour, I look for atmosphere; in typography, emotion; and in composition, a sense of trust, preferring to create quietly, authentically, and with heart."


Dr. Max / Skinexpert

Packaging Design · In collaboration with Coocon Prague

A cohesive packaging system launched across the Skinexpert product line, giving the range a distinctive identity that could grow with the product family.


Dr. Max / Revihair

Packaging Design · In collaboration with Coocon Prague

A unified packaging family launched across the Revihair line, with a clear visual identity that distinguishes it from generic haircare products and reinforces Dr. Max's position as a trusted health & beauty brand.

What I offer

I'm Hana Costelloe, a brand identity and packaging designer with over 17 years of experience working with Czech and international brands. I combine strategic thinking with a refined aesthetic sensibility — helping businesses look as good as they are.

My work spans visual identity, packaging design, book design, and art direction. I work closely with clients who value thoughtful, detail-driven design over trend-chasing.

Working with me

Creative Collaboration
/  Innovation in Design & Trend Awareness

/  Packaging Design
/  Book Design
/  Brand Development & Strategies  

I take on freelance and collaborative projects. Whether you need a full brand identity, packaging refresh, or art direction for a campaign, I'd love to hear about your project.

Adobe Creative Suite • Color & Print Production 

I have extensive experience working with Adobe Creative Suite, using it as a core toolset for developing visual identities and design outputs. I also have strong knowledge of colour and print production, ensuring that designs translate accurately and effectively from screen to final printed form.

Let's work together

00420 - 728 075 617